About Us
Who We Are
Aymen Handicrafts Producer Company Limited (AHPCL) is a government-registered organization under the Ministry of Corporate Affairs, Government of India (CIN: U17299JK2022PTC013952). It is also registered with NITI Aayog's NGO DARPAN portal (ID: JK/2022/0332431). Sponsored by the Office of the Development Commissioner (Handicrafts), Ministry of Textiles, AHPCL leads a sanctioned handicraft cluster project in Chichloora, Goigam, and Pinjoora (Roshan Abad), Tehsil Kharhama, Tangmarg, District Baramulla, Jammu & Kashmir. This initiative aims to preserve and promote the traditional Sozni Pashmina craft under the National Handicrafts Development Programme (NHDP) and Ambedkar Hastshilp Vikas Yojana (AHVY) scheme.
Our Vision
AHPCL is dedicated to promoting and developing cottage industries, including Khadi, handloom, and textile crafts (hand-spun and handwoven) across the Union Territory of Jammu & Kashmir. Our mission is to empower rural and urban artisans through sustainable development, skill enhancement, and livelihood opportunities. By implementing government-backed handicraft schemes, artisan training programs, and cluster-based projects, we aim to preserve traditional craftsmanship and boost the local handicrafts economy.
Mission Statement
At AHPCL, our mission is to preserve traditional craftsmanship, empower artisans, and promote sustainable growth in the handicraft and handloom sectors. We are committed to uplifting artisan communities by enabling access to resources, markets, and skill development opportunities through the following core objectives:
- To manufacture, sell, buy, import, and export handicrafts, textiles, and small-scale handloom products.
- To support and supply artisans with plant, machinery, tools, materials, and goods necessary for their crafts.
- To implement training programs that improve the skills and livelihoods of rural and urban artisans.
- To establish platforms that connect artisans with national and international markets.
Our Initiatives & Programs
Under the National Handicrafts Development Programme (NHDP), AHPCL has successfully conducted multiple artisan training programs, skill development workshops, and awareness events to enhance artisans’ skills, product quality, and market access. These initiatives aim to strengthen the handicraft sector in India and support sustainable livelihood for traditional artisans. Our key initiatives include:
Training & Capacity Building Programs
- Seminars: Two one-day sessions held in Chichloora to educate artisans on business development and market trends.
- Craft Demonstration Programs: Two 3-day Sozni embroidery showcases held in Kunzer.
- Entrepreneurship Programs: Six-day trainings in Baramulla and Kunzer on business and finance skills.
- Design Development Programs: Two sessions in Chichloora and Goigam to modernize traditional designs while preserving heritage.
Exhibitions & Market Linkages
- 10-day exhibition at Apple Resort, Batpora, on Gulmarg Road, Kunzer, featuring authentic Sozni Pashmina crafts and other handmade products.
- Collaboration with various government and private organizations to create sustainable market linkages for artisans.
Why Choose AHPCL ?
At AHPCL, we are committed to preserving India’s rich craft heritage while empowering artisans and delivering exceptional quality to our customers. Backed by government support and rooted in ethical, sustainable practices, we bring authenticity, innovation, and purpose to every product and program we offer.
Authentic & Handmade
We specialize in original, high-quality Sozni Pashmina and handcrafted textiles.
Empowering Artisans
Our programs are designed to uplift rural artisans and provide them with sustainable livelihood opportunities.
Government Support & Recognition
We operate under the guidance of the Ministry of Textiles, ensuring quality standards and authenticity.
Sustainable & Ethical Practices
We follow eco-friendly and fair-trade principles in all our operations.
Innovation in Tradition
Our design development programs ensure that traditional crafts evolve to meet modern market demands while retaining their heritage value.
Get Involved
At AHPCL, we actively seek collaborations with artisans, craft-based businesses, NGOs, and organizations that share our vision of preserving and promoting Indian handicrafts and handloom traditions. Whether you're a skilled artisan, a wholesale buyer, a designer, or simply a supporter of traditional crafts, we welcome you to join us in empowering local communities, sustaining heritage arts, and expanding the reach of authentic handmade products to national and global markets. Let’s work together to keep India’s rich artisan legacy alive.
A Few Words About
Our Team
Our team is a passionate group of professionals and artisans dedicated to preserving traditional crafts and empowering local communities. Together, we blend creativity, expertise, and purpose to drive meaningful impact in the handicraft sector.
Shareefa Banoo
Director
Sabreena Banoo
Director
Ajaz Ahmad Sheikh
Managing Director
Mehbooba Begum
Director
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